📅 Last Updated: 1 May 2025
Bharat Paye Private Limited ("Bharat Paye," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our website and services. By using our Services, you consent to the practices described in this Policy.
1. Information We Collect
Personal Information: When you register or use our Services, we may collect:
- Full name, date of birth, gender
- Mobile number and email address
- Aadhaar number, PAN, or other government-issued ID details (for KYC)
- Photograph and signature
- Vehicle Registration Certificate (RC) details and vehicle number
- Bank account or payment instrument details (processed securely via payment gateways)
Transactional Information:
- FASTag recharge history and amounts
- Toll plaza transaction records (date, time, location, amount)
- Payment method and transaction IDs
Technical Information:
- IP address, browser type, operating system
- Pages visited, time spent on site, referral URLs
- Device identifiers and cookies
2. How We Use Your Information
We use your personal information for the following purposes:
- Service Delivery: Processing FASTag applications, activations, and recharges
- KYC Compliance: Verifying your identity as required by NHAI, RBI, and applicable laws
- Communications: Sending transaction alerts, low balance notifications, and service updates via SMS and email
- Customer Support: Addressing your queries, complaints, and dispute resolution
- Security & Fraud Prevention: Detecting and preventing fraudulent activities
- Legal Compliance: Meeting our obligations under applicable Indian laws and regulatory requirements
- Service Improvement: Analyzing usage patterns to improve our platform and user experience
3. Information Sharing & Disclosure
We do not sell your personal information to third parties. We may share your information in the following circumstances:
- NHAI & Toll Operators: Transaction data is shared with NHAI and toll plaza operators as required for FASTag functionality
- Banking Partners: Payment processing and wallet management information is shared with our banking partners
- KYC Agencies: Your identity documents may be verified through authorized KYC verification agencies
- Legal Requirements: We may disclose information when required by law, court order, or regulatory authority
- Service Providers: We engage trusted third-party service providers (IT, analytics, communication) who process data on our behalf under strict confidentiality agreements
4. Data Security
We implement industry-standard security measures to protect your personal information:
- 256-bit SSL encryption for all data transmitted on our website
- PCI-DSS compliant payment processing — we do not store your card details
- Two-factor authentication (2FA) for account access
- Regular security audits and vulnerability assessments
- Restricted access to personal data on a need-to-know basis
While we take all reasonable measures to protect your data, no internet transmission is 100% secure. Please take care to protect your account credentials.
5. Cookies & Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience on our website. These include:
- Essential Cookies: Required for the website to function properly (login sessions, security)
- Analytics Cookies: Help us understand how visitors use our site (we use anonymized data only)
- Preference Cookies: Remember your settings and preferences
You can control cookie settings through your browser preferences. Disabling certain cookies may affect website functionality.
6. Data Retention
We retain your personal information for as long as your account is active or as required by law. Specifically:
- Account and KYC data: Retained for 5 years after account closure as required by RBI/PMLA guidelines
- Transaction records: Retained for 7 years for audit and regulatory compliance purposes
- Communication logs: Retained for 2 years
After the applicable retention period, data is securely deleted or anonymized.
7. Your Rights
As a user, you have the following rights regarding your personal data:
- Access: Request a copy of the personal data we hold about you
- Correction: Request correction of inaccurate or outdated personal information
- Deletion: Request deletion of your personal data (subject to legal retention requirements)
- Portability: Request your data in a machine-readable format
- Withdrawal of Consent: Withdraw your consent for data processing (may affect your ability to use certain services)
To exercise any of these rights, please contact us at privacy@bharatpaye.com.
8. Children's Privacy
Our Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with personal information, please contact us and we will take appropriate action to delete such data.
9. Changes to This Policy
We may update this Privacy Policy from time to time. When we make material changes, we will notify you via email or a prominent notice on our website. Your continued use of our Services after the effective date constitutes acceptance of the updated Policy.
For any privacy-related queries, concerns, or to exercise your data rights, please contact our Data Protection Officer:
Email: privacy@bharatpaye.com
Support: support@bharatpaye.com
Address: Bharat Paye Private Limited, H No. 6-3-354/2, 3rd Floor, Hindi Colony, Punjagutta, I.M.Colony, Hyderabad, Khairatabad, Telangana, India – 500082